{"product_id":"the-business-of-indie-games-everything-you-need-to-know-to-conquer-the-indie-games-industry-paperback","title":"The Business of Indie Games: Everything You Need to Know to Conquer the Indie Games Industry - Paperback","description":"\u003cp\u003eby \u003cb\u003eAlex Josef\u003c\/b\u003e (Author), \u003cb\u003eAlex Van Lepp\u003c\/b\u003e (Author), \u003cb\u003eMarshal D. Carper\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\"\u003cb\u003e\u003ci\u003eThe Business of Indie Games\u003c\/i\u003e\u003c\/b\u003e provides exceptional insight into how the video games industry works. It shares valuable information on how to successfully self-publish and secure publisher support. Whether you're making your first game or tenth, this book is a must read.\" \u003c\/p\u003e\u003cp\u003e- Paul Baldwin, Curve Digital\u003c\/p\u003e\u003cp\u003e\"The video game industry is a tough business and anyone looking to succeed in indie development should give \u003cb\u003e\u003ci\u003eThe Business of Indie Games\u003c\/i\u003e\u003c\/b\u003e a read.\" \u003c\/p\u003e\u003cp\u003e- Graham Smith, Co-Founder of DrinkBox Studios\u003c\/p\u003e\u003cp\u003e\"This book is a fast track to success for anyone managing a game launch and looking to raise funding for their projects. It shares knowledge that you only learn after years of triumphs and failures within this industry.\" \u003c\/p\u003e\u003cp\u003e- Scott Drader, Co-Founder of Metalhead Software \u003c\/p\u003e\u003cp\u003e\"There's nothing like \u003cb\u003e\u003ci\u003eThe Business of Indie Games\u003c\/i\u003e\u003c\/b\u003e taught in school. You learn how to make a game, but not how to conduct business, market, and launch a game. This book dives into topics that every indie developer should know.\" \u003c\/p\u003e\u003cp\u003e- Yukon Wainczak, Founder of Snoozy Kazoo\u003c\/p\u003e\u003cp\u003e\"I've seen no better guide for understanding how the video game industry really works. An important read for anyone whose work touches games, including those of us looking to engage the community.\" \u003c\/p\u003e\u003cp\u003e- Carla Warner, Director of STREAM for No Kid Hungry\u003c\/p\u003e\u003cp\u003eThe Business of Indie Games explores what many universities forget to cover: how to sell and market your own indie game to potential publishers and developers. While many classes help students on their way to designing and programming their own games, there are few classes that equip students with the skills to sell their own product. In essence, this means future indie game developers are not equipped to talk to investors, negotiate with publishers, and engage with major platforms like Steam and Nintendo. Authors Alex Josef, Alex Van Lepp, and Marshal D. Carper are looking to rectify this problem by helping indie game developers and companies level up their business acumen. With detailed chapters and sections that deal with different engines, negotiation tactics, and marketing, \u003cb\u003e\u003ci\u003eThe Business of Indie Games\u003c\/i\u003e \u003c\/b\u003eis the perfect omnibus for up-and-coming indie game developers. The future of gaming curriculums is not just in teaching students how to create games but also in preparing them for the business of games.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAlex Josef and Alex Van Lepp\u003c\/p\u003e\u003cp\u003eCollectively, Alex Josef and Alex Van Lepp bring more than 40 years of industry experience to their work as video game educators. As the founders of VIM Global, a video game PR agency, they have worked with clients ranging from solo indie developers, notable indie publishers, and AAA studios to bring their games to market. \u003c\/p\u003e\u003cp\u003eSome of those games include: \u003c\/p\u003e\u003cul\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eSuper Mario Galaxy 2\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eGuacamelee! And Guacamelee! 2\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eSuper Mega Baseball 1, 2, and 3\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eSurgeon Simulator 2\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003ePortal: Bridge Constructor\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eThe Flame in the Flood\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eThe Saints Row Series\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eDarksiders II\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eHuman Fall Flat\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eRunbow\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eMetal Gear Solid Series (select titles)\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eDiablo II\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eSilent Hill\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eAs the founders of Graffiti Games, they have published more than a dozen indie games, which means that they manage the careful balance of serving our investors, coaching indie developers through the development and release of their games, and then interface directly with major gaming platforms like Steam, Nintendo, GOG, Epic, and Stadia to negotiate deals and placement. \u003c\/p\u003e\u003cp\u003eSome of the releases from Graffiti include: \u003c\/p\u003e\u003cul\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eTurnip Boy Commits Tax Evasion\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eBlue Fire\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eCyber Hook\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eThe King's Bird\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eMable and the Wood\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eJoggernauts\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eDouble Cross\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eTrident's Wake\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eREZ PLZ\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eAdventures of Chris\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eBite the Bullet\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eMarshal Carper\u003c\/p\u003e\u003cp\u003eMarshal's first step into the creative world was at 19: He wrote for the Nintendo DS RPG, \u003ci\u003eThe Black Sigil\u003c\/i\u003e. Today he is a career marketer and the author of more than 15 books. With his work spanning journalism, video games, combat sports, and a variety of client industries, he brings a nuanced perspective formed over years of working with innovative creators at the top of their fields. From launching indie games to helping a nonprofit like No Kid Hungry collaborate with Wizards of the Coast and GIANTS Software, his work has touched many corners of the games industry.\u003c\/p\u003e\u003cp\u003eEither as the founder of the marketing agency Carper Creative or in the trenches as part of a development team, a few notable clients include: \u003c\/p\u003e\u003cul\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eZen Studios\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eMega Cat Studios\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eGraffiti Games\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003ePlaytra Studios\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eStudio Archcraft\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eSynersteel Studios\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eNo Kid Hungry\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eProject Pinball\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003ehedgehog lab\u003c\/li\u003e \u003c\/ul\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 266\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.61 x 9.25 x 7.5 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 04, 2022\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":47462162956466,"sku":"9781032104218","price":97.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0770\/3891\/1666\/files\/0356cac2a4a5b9a5ae4c504295c77fa2.webp?v=1778963329","url":"https:\/\/box.dadyminds.org\/products\/the-business-of-indie-games-everything-you-need-to-know-to-conquer-the-indie-games-industry-paperback","provider":"DADYMINDS BOX","version":"1.0","type":"link"}