{"product_id":"the-fashion-switch-the-new-rules-of-the-fashion-business-paperback","title":"The Fashion Switch: The New Rules of the Fashion Business - Paperback","description":"\u003cp\u003eby \u003cb\u003eJoanne Yulan Jong\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eHOW CAN YOU REMAIN VISIBLE, CREDIBLE AND GROW YOUR FASHION BUSINESS IN THE COMPETITIVE AND FAST MOVING DIGITAL ERA?\u003c\/p\u003e\u003cp\u003eIndependent owner-led fashion businesses face unique challenges. They are competing with big brands with unlimited budgets while simultaneously losing market share to agile, digital-savvy newcomers. Without creative and strategic clarity, you could lose the business you have worked so hard to build.\u003c\/p\u003e\u003cp\u003eRead The Fashion Switch to discover a proven five-step method that will enable you to: \u003c\/p\u003e\u003cp\u003e- Strengthen your unique brand story to powerfully convey your brand's value quickly and easily\u003c\/p\u003e\u003cp\u003e- Create consistent distinct visual guidelines that take your brand to a new level\u003c\/p\u003e\u003cp\u003e- Stay ahead of fast-moving market changes and innovate to remain relevant\u003c\/p\u003e\u003cp\u003e- Engage and nurture customers to build an army of brand fans to grow your business\u003c\/p\u003e\u003cp\u003e- Gain full control of your finances and business strategy\u003c\/p\u003e\u003cp\u003e- Unlock the potential of your business and seize the opportunities of the new digital era of fashion\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 186\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.4 x 8.5 x 5.5 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 04, 2017\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":47496051818674,"sku":"9781781332399","price":27.34,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0770\/3891\/1666\/files\/72e82b1f531c5b12ab19452a24988e47.webp?v=1779423048","url":"https:\/\/box.dadyminds.org\/products\/the-fashion-switch-the-new-rules-of-the-fashion-business-paperback","provider":"DADYMINDS BOX","version":"1.0","type":"link"}