{"product_id":"the-invisible-industry-the-evolution-of-trade-shows-hardcover","title":"The Invisible Industry: The Evolution of Trade Shows - Hardcover","description":"\u003cp\u003eby \u003cb\u003eLarry Kulchawik\u003c\/b\u003e (Author), \u003cb\u003eBob McGlincy\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eThe convention and business events industry is a powerful economic engine creating millions of jobs and billions in tax revenues. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDiscover the untold story of how this \"invisible\" industry grew into a trillion-dollar global powerhouse, fueling business success across America.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThis groundbreaking book uncovers: \u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe influence of World's Fairs on U.S. trade shows.\u003c\/li\u003e\n\u003cli\u003eThe displays of innovations, brands, and technologies that created business empires.\u003c\/li\u003e\n\u003cli\u003eThe rise of key convention center cities, venues, organizations, and suppliers.\u003c\/li\u003e\n\u003cli\u003eThe game-changers who shaped the industry.\u003c\/li\u003e\n\u003cli\u003eThe current landscape and future of trade show marketing.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eGet ready to explore an industry that's been flying under the radar for far too long - until now!\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 404\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.19 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e November 28, 2024\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":47476647493810,"sku":"9798330630769","price":86.33,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0770\/3891\/1666\/files\/f74bed1155b12faeeed03609d88b81e5.webp?v=1779187216","url":"https:\/\/box.dadyminds.org\/products\/the-invisible-industry-the-evolution-of-trade-shows-hardcover","provider":"DADYMINDS BOX","version":"1.0","type":"link"}