AI Business Strategy: A Managerial Guide to Success - Paperback

by Thomas Hutzschenreuter (Author), Tim Lämmermann (Author)

This book equips you with essential knowledge to strategically adopt and leverage today's machine learning-based AI systems.

Author Biography

Thomas Hutzschenreuter is a chaired professor of strategic and international management at the Technical University of Munich, Germany. He has consulted for many leading companies across industries with a particular emphasis on AI technologies, digitization, transformation, growth, and internationalization.

Tim Lämmermann is a doctoral candidate at the chair of strategic and international management at Technical University of Munich, Germany. His expertise predominantly lies at the intersection of strategic management and artificial intelligence.