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Esports Motivations: What's Driving the Fastest Growing Sports Phenomenon? - Hardcover

Esports Motivations: What's Driving the Fastest Growing Sports Phenomenon? - Hardcover

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by Kenon A. Brown (Contribution by), Alexander E. Carter (Contribution by), Weiyue Chen (Contribution by)

This edited volume explores the various and unique motivations driving the rapidly-growing esports industry, which attracts attention and financial investment from major sponsors, athletic organizations, and entertainment values. Contributors draw on a variety of perspectives and theoretical vantage points to examine the multitude of traditions, cultures, expectations, and rituals that different stakeholders factor into their motivation to play and watch esports. Scholars of media studies, game studies, communication, entertainment, and digital communities will find this volume of particular interest.

Author Biography

Lee K. Farquhar is associate professor of journalism and sports media.
Ryan Rogers is an independent researcher.

Number of Pages: 154
Dimensions: 0.5 x 9 x 6 IN
Publication Date: February 15, 2024
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