Selling the Sacred: Religion and Marketing from Crossfit to QAnon - Paperback

by Mara Einstein (Editor), Sarah McFarland Taylor (Editor)

There's religion in my marketing! There's marketing in my religion! Selling the Sacred explores the religio-cultural and media implications of a two-sided phenomenon: marketing religion as a product and marketing products as religion.

Author Biography

Mara Einstein is an internationally recognized expert on deceptive marketing tactics, a sought-after speaker and writer, and a Professor of Media Studies at Queens College (CUNY), United States.

Sarah McFarland Taylor is an award-winning author and Associate Professor of Religious Studies and Environmental Policy and Culture at Northwestern University, United States.